Hype…used more often than ever before. Why? Because there is more opportunity thru social media to spill your story or talk about your business than ever before. Yes, you can now make up more stuff about whatever and have fewer people verify that what you say is true. Why? Because we are all too busy doing the same thing.

Perhaps another reason for so much well crafted dictum are the social media professional organizations and individuals who will charge you to get your name, company or product thousands of hits, likes, reads, etc,etc. over an entire bread basket of social forums. They design the material to show all the best aspects of the product, idea or concept and support it with confirmations from other organizations…who by the way are also using your organization to support their claims.

I’m not saying that everything you read is partial truths, there are companies out there that have been around for 20 to 30 years that have developed a reputation for performance and execution on a consistent basis. You know these companies and their products and you trust them. Funny, but most of these companies use minimal social media to promote themselves. They have websites and sometimes a Facebook page..but that is about it.

Pure Air Systems is one of these companies. They, like other successful companies, let their products and services speak for themselves. Started in 1985, PAS has been making commercial grade, certified, fan powered, HEPA based air filtration systems for the commercial, residential, institutional and industrial markets that meet or exceed the customers expectation for performance. In the beginning it was very difficult to compete with lesser made and poorer performing competitors systems as any company that made a filtration systems with a HEPA or HEPA type filter claimed amazing performance and reliability.

Over time. customers found the lesser made unit actually did not perform up to expectations as many of these customers purchased PAS products and the differences were startling. Unfortunately having to wait until a customer using a competitors system to purchase yours takes time. That is why Pure Air Systems is now 30 years old and 90% of all the original competitors are no longer in business. Words are fine, but performance is better.

For more information on the complete line of HEPA and Carbon based air filtration systems please go to our website at: http://www.pureairsystems.com or call us on our toll-free number at; 800-869-8025.




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About the Author: Don Musilli

My name is Don Musilli. I started Pure Air Systems in 1985 and then sold it in 2006. I continue to consult for PAS and write their blog and control their Twitter account. I also, on occasion, make changes to the website. The company is now almost 26 years old and has been a major player in offering commercial grade, high performance HEPA and Carbon based filtration systems for the commercial, institutional, industrial and residential markets.

I currently reside in Englewood, Florida where I write blogs and do social media marketing for a number of clients.


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